Our day at 100% Optical
Brad and some of our team visited the very first 100 % Optical show on the 18th of February. Staged for the first time in London, over 400 leading international brands across eye-wear to equipment unveiled their products for the year ahead!
The show featured key brands such as Lindberg, William Morris London, Inspecs, Marchon and ic!berlin, including many more..
Divided into four key areas (Eye-wear, Equipment & Machinery, Lenses and Business Services), the event featured a fashion concept including 12 shows over the weekend! And our team were lucky enough to see one of the shows for themselves. The Fashion Hub showcased eye wear in a continual and exciting way with a mixture of pre-recorded fashion shows and live eye-wear shows. We took some sneaky snaps to show you..
The team had a great time looking at new trends and we are always at the cutting edge of the most popular ophthalmic and sun-glass ranges. Pop in and what we have to offer!
One of our helpers on the day was also lucky enough to meet Mr Hugo Taylor who is originally known for being the top boy on E4's Made in Chelsea reality TV series but is now the Co-Owner of Taylor Morris Eye-Wear!
